Discover how easy it can be to come up with potentially profitable web site ideas by following these simple 7 steps.
1. What are your personal passions?
All niche marketing experts agree that when you’re working on creating your first niche product it’s important to “tap into” any passions you might already have.
Imagine how much easier it’s going to be when you’re working on something you have a real “passion” for!
Here’s a great place you can start start to get things moving…
Spend 5 minutes “brainstorming” all that interest you, go ahead and just write down anything that comes to mind.
If you can’t think of anything right now then I’ve got the perfect solution for you. Recently I created an amazing web site that actually generates niche website ideas at the “touch” of a button.
You can access this great web site idea generator right here for free:
[http://www.TheresAnIdea.com/new/web-site-marketing-idea.html]
2. Who else shares your passion?
It’s all very well having an interest or a passion, but what if there are few others who love what you love? What you need to look for is a large group of people (or a niche market) online who share your same passion.
This is easy to do, just go to Google.com type in the subject of your
passion then add the word “forums” to the end, then press the
“Google Search” button.
So for example if you have a passion for Fly Fishing just do a search in Google for “Fly Fishing Forums”.
In less than a second you’ll see at a glance how many forums
there are about your chosen subject. Go ahead and check a few of them out so see how active they are.
It’s these forums where you’ll find all the people who will ultimately become your customers or visitors to your niche market website idea.
If there are none or very few of these forums, just go back to step 1. and brainstorm some more. On the other hand if there are plenty of these online forums around move onto step 3.
3. Show me the money!
Once you’ve found a market of people who share your interest there are a few more things you need to know before taking another step…
a) Do they have a credit card?
b) Are they used to making online purchases.
The reason why you need to ask this is because not everyone has a credit card and is prepared to use it online.
So how do you find out if your niche market has what it takes to buy whatever you plan on selling?
Simply go back to the original search you did on Google. This time look at the advertisements on the right hand side of the page. If you can see plenty of advertisement that’s great! it means that other people are paying money to advertise to your niche market (or the people who share your passion).
If there are few advertisements on your Google search results page, just go back to step 1 and start over.
4. Give ‘em what they want!
Here’s where the fun begins…
You’ve found your niche market, you know they have money to spend, now you need to find out what they want.
What you must do now is get into the “meat” of the matter and find out from the horses mouth exactly what people need, create a product to fill that need, then sell it to them.
How do you do this?
Step 1: Set up what’s called an “Ask Campaign” website.
Step 2: Advertise your “Ask Campaign” website in Google to target your niche market.
5. Words are the true currency
It’s time to get back to “brainstorming” again as this time we need to know what the people in your niche market are searching for, more specifically what words and phrases they’re using.
There’s a great free tool I recommend called “Good Keywords” which you can get here: http://www.goodkeywords.com.
This is the “brilliant” tool that’s going to get you ever more “closer” to discovering your next great niche market web site idea. It’s through this essential tool that you’ll discover how many people are searching for things within your niche market.
What you need to do next is collect the top 10 keywords and phrases people are using within your niche market. Once armed with this list it’s time to get your Ask Campaign set up and in place.
6. Ask it!
Everything you need to know about setting up an Ask Campaign can be found here: http://www.askdatabase.com
Once you’ve got your Ask Campaign website set up it’s time to get it in front of as many people in your niche market as possible. What you’re going to do is get them to ask you a question. The questions they ask you will reveal the problems they are facing. Once you know what problems they face you’re in a great position to deliver the solution.
Here’s my own Ask Campaign web site… go ahead an ask me a question
http://www.theresanidea.com/AskBrian.php
7. Google it!
Build it and they will come… only when you have your Google Ads in place!
To open up your Google AdWords account just go here:
https://adwords.google.com/select/
What you’re going to do now is write small ads that drive people to your “Ask Campaign” website where you just ask them to ask you a question, for example… “As someone interested in “X” what is the biggest problem you’re facing right now?”
So there you have it… the “7 Simple Steps To Uncovering A Great Niche Market Web Site Idea”.
Recently one of my subscribers asked me “If there was one single skill to master that makes the biggest difference as an online niche marketer, what would it be?”… I simply said, learn as much as you can about how to Advertise in Google.
To help you on your way, here’s a great no cost Google Adwords course:
[http://www.theresanidea.com/adwords.html]
No link building campaign can be deemed as complete without the use of Squidoo Lens and HubPages Hubs. While there are lots of traditional approaches of building backlinks to your site, Squidoo and HubPages are top of the class social media sites that offer high quality contextual link building opportunity.
If you have been building backlinks for your site for some time, then you know that typical methods like directory submission, social bookmarking, blog commenting, link exchange, etc. are not helping you secure the top search engine spot you are targeting. While these methods still work to some extent and do get your SERP (search engine result pages) ranking up, they are just not enough for top ranking within a competitive niche.
Out of many social media sites these days, Squidoo and HubPages proved to offer the kind of contextual backlinks that Google seem to like a lot these days. Basically what you do to use these two social sites for your link building purpose is to join the sites for free and publish uniquely written articles covering the topics of your own site. Once you publish the articles with Squidoo and HubPages, you then need to promote those pages as well for search engine indexing. Within the articles, you can use the keywords as anchor texts to link back to your own site.
On Squidoo, each page built is called a lens. Once you sign up for a free account and login to your account, you will see your dashboard which you can navigate through to do what ever you want to do within Squidoo. If you are to build a lens for the first time, then you can just click on the link where it says “make a new lens” on the top left corner of your dashboard. One important piece information you need to know is that, you need to build a lens with at least 3 modules (basically 3 paragraphs under 3 different headers) for Squidoo to view your lens as complete and allow you to publish it. It is ideal that you write your article in an SEO friendly fashion dividing the article by multiple paragraphs before you start building your lens. Once the article is written, you can just copy each paragraph under one separate module. You also have the option to add images on your lens which will make the lens look lot more attractive.
Link building with Squidoo is easier than HubPages because Squidoo lenses offer you dofollow links to begin with where HubPages external links are nofollow to begin with. There is a way which allows you to get the external links to turn to dofollow however.
HubPages is pretty much same as Squidoo as it also offers you the opportunity to publish your article for backlinks. Pages and paragraphs on HubPages are called hubs and capsules compared to lenses and modules of Squidoo.
While link building with HubPages offers the same great benefit as Squidoo lenses, there is a little bit of extra work involved to make the hubs dofollow. Each hub account has a personal hub score which needs to be 75+ for the hubs under that hub account to be dofollow. It is not very hard to achieve 75+ personal hub score and all you have to do is to promote your hub to get some traffic and backlinks. More traffic and backlinks you will have, higher your individual hub score will be. Keep in mind to login to your hub account and edit your hubs once in a while which will also help.
There are many other social media sites which you can use for link building purposes but HubPages and Squidoo are two sites that are being utilized most by advanced level SEO experts. There is no limit as to how many lenses or hubs you can build so you can just build one page after another one and use these 2 sites for unlimited backlink source.